Tag Archives: New Hire

New Hires

KCRW Hires Micah Greenberg as Director of Business Development

MicahGreenberg Brings Over 13 Years of Media Experience, Including National Public Media, NPR and Atlantic Media

LOS ANGELES, CA (May 20, 2014) — KCRW announced today it has hired Micah Greenberg to serve as Director of Business Development, where he will oversee the strategy and implementation of expanding KCRW’s audience and revenue streams across partnerships, underwriting, membership, and event sponsorship.  In addition, Greenberg will work with KCRW President Jennifer Ferro—as well as the programming, marketing, and underwriting teams—to explore new areas of growth, as the station continues to increase its revenue, reach and impact.

“It is our great pleasure to welcome Micah Greenberg to the senior leadership team.  His extensive experience in public media will be invaluable as we continue to diversify KCRW’s offerings and grow our audience in this rapidly changing media landscape,” said Jennifer Ferro, KCRW General Manager and KCRW Foundation President.

Greenberg served as Director of Marketing for National Public Media, the sponsorship sales team for NPR and PBS.  Prior to this role, Greenberg headed up marketing for NPR Sponsorship, the network’s then in-house team, before National Public Media was created in 2007.  In his eight-year tenure with National Public Media and NPR, Greenberg developed his role and department from scratch, and oversaw sales strategy, brand management and business development.  Greenberg also served as Associate Director of Marketing for Atlantic Media, the parent company of The Atlantic, National Journal, and Government Executive.  Greenberg holds a Bachelors degree in media studies from Brown University.

ABOUT KCRW
KCRW creates and curates a unique mix of content centered around music discovery, NPR news, cultural exploration and informed public affairs. KCRW is driven by the spirit of Los Angeles and delivers in innovative ways — on the radio, digitally and in person — to diverse, curious communities around the corner and around the world.  A community service of Santa Monica College, KCRW can be found on the air in Los Angeles, Santa Barbara, Ventura, Mojave, Palm Springs, and via five KCRW-developed smartphone apps and online at KCRW.com.

To learn more, visit kcrw.com/about.

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Station Announcement

KCRW Foundation Hires Jill Smayo as Development Director

Smayo Joins With Over 13 Years Development Experience

IMG_2059 - Version 2LOS ANGELES, CA (May 6, 2014) — KCRW Foundation announced today it has brought aboard Jill Smayo to serve as Development Director.  Smayo will oversee efforts to expand KCRW’s 50,000-donor base and $15 million annual operating budget, while leading and growing the development team.  Smayo joins KCRW in the midst of the station’s first major capital campaign in its 75-year history to raise $48 million for the construction of a new facility, and new programming and technology investments.  Alongside KCRW Foundation President Jennifer Ferro, Smayo will lead the capital campaign as KCRW positions for a period of substantial growth.

“We are excited to bring Jill Smayo aboard.  This is a very important time in KCRW’s history — with Jill’s proven track record and tenacious attitude, she will be a valuable addition to the leadership team,” said Jennifer Ferro, KCRW General Manager and KCRW Foundation President.

Smayo brings more than 13 years of development experience, most recently as Director of Development for Invisible Children where she created a Major Gifts Program and built a development department from the ground up.  Prior to Invisible Children, Smayo served in various roles for the San Diego Opera, La Jolla Playhouse, New York Weill Cornell Medical Center, and Memorial Sloan-Kettering Cancer Center.  Smayo earned a Bachelors of Science degree from Northwestern University.

ABOUT KCRW
KCRW creates and curates a unique mix of content centered around music discovery, NPR news, cultural exploration and informed public affairs. KCRW is driven by the spirit of Los Angeles and delivers in innovative ways — on the radio, digitally and in person — to diverse, curious communities around the corner and around the world.  A community service of Santa Monica College, KCRW can be found on the air in Los Angeles, Santa Barbara, Ventura, Mojave, Palm Springs, and via five KCRW-developed smartphone apps and online at KCRW.com.

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